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[Chinese shoes Network - Brand News] Currently, the United States and its German rivals Adidas and Nike, are caught in their own Olympic battle, trying to help the athletes to enhance performance in next month's London Olympics, squeeze out the maximum business value. Olympics provides sports a new fashion and new technology showcase, in many of the current market is facing sluggish, sports shoes and apparel suppliers hoping to wind through the Olympic Games to improve performance. and the soccer World Cup is different, there is no electronic billboards around the Olympic stadium, means that when a worldwide audience at the Olympic Games, the most striking trademark is a sign the players on clothing and shoes. "This makes Nike, Adidas and Puma and other brands in the eye always firmly occupy the focal point," brand analysis business Repucom Europe, Middle East, Africa and Danny Townsend, president of the South Asian region represents. "and might take a lot of the media forum players sign sponsorship contracts, such as 'trapeze' Bolt or heptathlon champion Ennis (Jessica Ennis), will bring huge spread effect," he added . "Our study found that the Beijing Olympic Games, there are around 3.6 billion people watched the Olympic TV coverage, which means a huge influence on the spread of the Olympic Games. This strength of brand exposure, to promote product sales are strong influence. " From the Jamaican Olympic gold medalist Usain Bolt three German Puma brand spokesperson. "Olympic sports branding may be able to have the largest platform for the Bolt race 100 meters, 200 meters and the relay, the world wi Cheap jordans online air jordan 11 blackout for sale ll gather to look at him," Puma CEO Franz Koch told Reuters FIG. Adidas invested heavily to become an official Olympic sport apparel partner, tens of thousands of volunteers and Olympic officials will be wearing clothing with Adidas trefoil logo. In addition sport clothing Adidas or British Olympic team's long-term sponsor, host of players including shoulder medal hope Ennis. "We provide 3 million apparel to 5,000 athletes and 84,000 volunteers," Adidas Olympics head Simon Cartwright located in the German town of Herzogenaurach company's headquarters told Reuters reporters. Puma headquarters also located in the town. Adidas expects Olympic Games will increase 100 million pounds in sales in the UK, to help the company replace rival Nike to become the UK's largest sports brand. Cartwright said the situation is similar to the Beijing Olympic Games, when the Olympics helped adidas to become China's largest sports brand market. "Adidas has depressed the accelerator, they stormed to Nike, hoping to get the top spot position in the UK market. Nike is more focused on the 2016 Rio de Janeiro Olympic Games," said a manager of sports sponsorship industry representation. Headquartered in Portland, Oregon, Nike is still the world's largest sports goods market brand, with annual sales of approximately $ 21 billion, $ 17 billion Adidas ranks second. 1948 ?????? estranged brother and start all over again inside the Puma brand, with annual sales of $ 3.8 billion is far behind, ranking third. US Olympic sponsor Nike, he said the Games would lead to the outside world for its products hot. "like a concept car - we jordan retro 14 white/fuchsia blast/black will give the world's best athletes with an unprecedented and innovative technology, then by players around the world to provide such technical way to make new technology commercialization," Nike UK Ryan Greenwood, head of public relations said. Adidas compete for 25 projects, compared with players who provided 41 different models of sports shoes. These shoes one thing in common is its weight: sneakers than the similar 2008 Beijing Olympic Games when 25 percent lighter. "lighten the weight of 100 grams per shoe, meaning players score will be 1% of the upgrade," Cartwright said. Adidas also created history called it the lightest running shoes, weighs only 99 grams. "This shoe technology too advanced, so we can not mass production," Cartwright said. After the above three brands brought together many smaller sports equipment suppliers, including Russia and China, the rapid rise of the brand. China's Li Ning (2331.HK: Quote) for its founder, Li Ning became the 2008 Beijing Olympic Games main torch caused widespread concern. Nike and Adidas but faces growing competition in the Chinese market, Li Ning, and other domestic manufacturers are facing shrinking market share. (Chinese shoes Network - the most authoritative and most professional Footwear News)[Chinese shoes Network - Scroll News] moment, in the eyes of some consumers to buy "foreign brand" has become their personality and taste card. Quality is the life, but in the face since 2011, the world famous brand Adidas continue to unfold "toxins door", "quality gates" and other issues, so that consumers psychological difficult to calm, fear. consum cheap foamposites ers take rift shoes to find businesses seek explanation Recently, the "Corporate Social Responsibility Blue Book" that, in 2011 on corporate category, foreign hundred corporate social responsibility development index average of only 12.5 points, there are 19 (super-Qi Cheng) score of 0 or negative points, nearly eight percent in the spectator stage, a serious shortage of corporate social responsibility information disclosure. Adidas (China) Co., Ltd. is a garments manufacturing Industry to -4 points "won" last first. Including liability management, market responsibility, social responsibility and environmental responsibility are the four indicators is 0. There is no doubt, Adidas also often some negative information. Last August, the environmental group Greenpeace released the latest report, saying Adidas and other well-known brands of products contain "environmental hormones" that can mimic estrogen, have an impact on biological sexual development, and the reproductive system toxicity. Substance on the clothes will not cause direct harm to the human body, but also with the water washed into the river further accumulation threat to human health. In the same month, Adidas and then exposed deficiencies in good faith, according to reports BEIJING, China Consumer Association announced the infant knitted underwear comparative test results Beijing market, in which a well-known brand Adidas Kids suits, fiber content label does not deserve , accused of misleading consumers. It is understood that the free formaldehyde on the respiratory mucous membranes and skin by the human respiratory tract and skin contact with jordans on sale mens strong stimulation, causing airway inflammation and skin inflammation, also has a strong irritant to the eyes. Moreover, in recent years, Adidas also frequently quality complaints. Chongqing Fu consumers to reflect the author: February 26, 2010, he was in Shapingba fresh wave sporting goods store to buy a pair of Adidas sneakers, the price of 580 yuan, wearing these shoes appeared four or five back serious quality problems, cracks and folds serious vamp shoes, there are blocks of obvious protrusions, wearing uncomfortable. March 4, Fu took this pair of Adidas sneakers to the store to reflect, to take back the company checks the caller said, after 7 days, the store is not a quality problem with the ground will not be replaced, the service attitude is extremely poor, Fu expressed They only foreign brands diva. Another Mr. Zhang 780 yuan to buy a pair of Adidas running shoes, wearing less than two months, breaking a vamp. Mr. Zhang buyer find businesses activist, he was told: "three guarantees" period of only one month, refused to be returned. "Adidas official website to call, they say 'Warranty' period of three months running shoes, why the store said it was a month?" Consumers Association staff told the author, since Adidas shoes sold by the official website of the "three guarantees" period of three months, then it should be specified by the manufacturer in accordance with the three months to perform, and local laws and regulations should not be executed, If you press the stores say, both the manufacturers a choice for their own interests, "King terms", is also a consumer of discrimination against local c cheap air jordans onsumers. Meanwhile CASE staff to remind consumers to be careful businessmen deliberately delay "rights Time", some businesses in the face of "three guarantees" the general use of consumer disputes on the "three guarantees" do not understand the psychological, try to stall for time. Consumers should have the awareness of rights, such as the case of businesses unreasonably withheld, complained to the Consumers Association as soon as possible, because the associations of all complaints are recorded, it can also become one of evidence. In this event, I went to several Adidas store, the store staff have indicated Adidas "poison door" after the incident, product sales were not affected. However, some consumers interviewed the author has said, although uncertain whether the relevant information is true, but consumer psychology is still subject to a certain extent. Consumers have said that the future will not blindly buy big brands, and think they're a diva. "I do not know of toxic events occurred Adidas Oh!" Last December 23 in the evening, when a young consumer consumption in the Adidas store, at the time that Adidas is detected NPE contain damage to the environment and human health , he said he was surprised. "So there is this thing, we did not hear, the store why not put that description posted on the door of it?" The consumer said he was a frequent visitor to the Adidas store, buy a lot of this brand of clothing and shoes, although Prior to these cases we do not know, but later will still leave a heart, "Now I find, in fact, what the big brands is not so credible and reliable." 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Italy Milan Polytechnic University School of Design Professor Francesco Galli and Lake of Art and Design faculty co-chaired by a three-week camp creative communication design, won the support of the US Nike headquarters. As a world-renowned sporting goods company Nike This cooperation with Hunan University, the focus is to try to open up jordan 3 katrina 2018 the Chinese market for its products and spread find more elements from the Chinese culture. Especially for sports traditional characteristics of Chinese nationals, to fill gaps in the past, Nike sneakers tennis development, become the focus of the theme of the creative design. lecture hall, multimedia video films on the big screen in the flow, Wyatt eye visuals, unique situation expression in melody flashed graphics and colors are permeated with Chinese flavor. Design From the "ping-pong", "calligraphy", "China Blue Culture" This three entry points to start the students under the guidance of Chinese and foreign instructors, with their ingenious ideas for Nike provides information on the localization of design and international marketing solutions for a variety of styles. Lake camp has taken creative way to school enrollment, in the final selected 32 people, in addition to the Art Institute of design, there Journalism and Communication, radio and television Arts, School of Business Administration and the School of Foreign Languages, etc. non-design professionals more than undergraduate and graduate students. Although not all participants had prior contact with film and television production experience, but they are in just three weeks time, quickly grasp and use of relevant software to design a contagious work. not just shoe design, not just the product modeling, creative camp for designers require more attention to the method adopted in the design, as well as the ability to express their design ideas propagation scenarios. Lake School of Design Associate Professor iron camp host one quarter of creative des air jordan 11 space jam for sale cription: The students use one weeks time to do market research, one week time to determine the design, one week to complete filming and production. Through creative camp activities, students do not just relate to some design skills, but also all the processes and methods for internationally accepted design themes have the understanding. 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APP download [get], WeChat public number: [get movement tide], scan code with you into the forefront of Sneaker, fashion, more free shoes, true and false identification services, you experience!Sabato, a Alterio from Italy, has designed an invisible shoe, Nakefit, which doesn't look like you're wearing shoes, but it protects the wearer from sand and gravel. Nakefit sole uses nano materials, special design is able to withstand rough terrain, and has waterproof, anti cutting, heat resistance, anti slip characteristics, can let the wearer free barefoot running. the use of the invisible shoes is also very simple, easy to use, as long as the gently ripped, you can stick to the soles of the feet like a convenient paste. 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Before , less Du has taught you master necessary 5 straight boots in the 4 paragraph: "Derby - Oxford - Derby shoes" and "Oxford shoes" and "Brogue Bullock" and "Monk" - monk shoe. today I will introduce you to the 5 in the last paragraph: boots, the most serious and most all-match coquettish loafer: compared to other kinds of leather shoes, the most simple loafer appearance, but also the best recognition: no shoes, flat, low. so this kind of shoe is extremely easy to wear off, also known as the "pedal". le fu shoes English "Loaf" refers to the original meaning is an idle lifestyle, this is also a good interpretation of the loafer character: in addition to convenient and comfortable, others are not important. is interesting, this casual shoes has become a lot of gentleman's love. At the beginning of the last century, men of their shoes is extremely harsh: in order to maintain a serious image, go out to wear lace dress shoes. In the course of time, we not only feel every tie trouble, wear long, uncomfortable. to facilitate wearing, but without losing quality, Lok Fu shoes finally appeared. On the origin of the arena le fu shoes spread a lot, about 3 versions: the British royal family has a lazy "pedal" want a pair of shoes; United States has a lazy star "pedal" want a pair of shoes; Anyway, just don't know where there is a lazy, want a pair of shoes "pedal". bluntly, Lok Fu shoes is Europe's old Beijing shoes. Just a show. when a man wearing a loafer, either on the board of directors of the company have talks "Nike Free OG & Nike Free Breathe double release 2014-05-06 22:43:36 two new shoes, let people recall the 2004 Nike Free innovation debut glory. As the first shoe of Nike Free, the 2004 edition of Nike Free 5 introduced the concept of natural rhythm into the footwear design field with hinged outsole, and surpassed the applicable scope of professional sports shoes, becoming the flagship product in sports life. Ten years later, Nike Free OG and Nike Free Breathe were honored with classic design improvements. Among them, Nike Free OG outsole thickness once again cut, the overall contour is more slender, subtle changes make shoes more beautiful, let people aftertaste the first generation of Nike Free classic design. And Nike Free Breathe reshaped the 2004 edition of Nike Free 5 with new functional materials. Breathable, loose mesh material increases the breathability of the vamp. size? X New Balance 801 Vazee limited series offering information 2016-07-04 12:57:14Has just introduced the English shoe store size? With Reebok launched shoe money, attracted a lot of texture players attention. Just network exposed, they teamed up with New Balance launched a pair of very futuristic shoes, this time designers choose to 801 Vazee as the blueprint, using white, black, green, three colors throughout the whole, a large number of holes in the shoe, to ensure its breathability. It is learnt that the shoes will be sold in July 8th, and friends who are interested can pay attention to it.


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